Ask for the A-team rather than McGyver

(agency scene #3)

Creating websites is a team sport. So let’s act like one.

• pass around the ball to avoid getting stuck on your own,
  
• change before you get predictable for the competition,
  
• employ artists and labourers,
  
• invite the club owner into the dressing room,
  
• step in when somebody falls and help him get up,
  
• use scrum — unless you’re running a relay race,
  
• travel together on your way to the presentation,
  
• point out mistakes of a team member in a positive manner,
  
• rotate team members before they’re exhausted or uninspired,
  
• remember it’s you playing the game, not the coach or trainer,
  
• scout new talents early,
  
• make it fun to watch for those paying the bill,
  
• make it even more fun to stand in the field together,
  
• celebrate any finish or success — if only by eating a banana together,
  
• stage a farewell match when a team member moves on.

20 years ago a one man band could create a killer website, nowadays you need many specialists. But you need them to be one team to win.

Previous: Drawing parking spaces — 7 ways to test your digital concept early