We just love making things. Working things. Relevant things. That's why we’re so crazy about scrum. Scrum is a project approach where everybody, creators and clients alike, come together to create gorgeous things at a speedy tempo.
Scrum takes a little getting used to in the beginning, but then most people never want to go back to the previous way. In 2008 we developed a way to pair design and programming by using the scrum approach. We and our clients were so excited about the results that we wanted to share it with the rest of the world. That's why we work increasingly with our clients in scrum projects, and why we wrote our own scrum manual: Get Agile!
Scrum in a nutshell: why you need it
Scrum is a project approach that lets us work more in parallel. So, with scrum, the strategy, design, HTML, CMS and copy are tackled at the same time instead of one after the other. It is necessary to ensure that your project is well prepared and well orchestrated, but then the benefits are enormous. You can get started more quickly, because you defer discussions about features until they’re relevant. Everything that the scrum team creates is immediately tangible and concrete, making for easy decisions. It’s clear straight away whether a solution route will be fruitful, or just too complex. And above all, the scrum team steers itself; the team is more motivated and less project management is required.
How it works
Just like you do with conventional projects, with scrum you make solid agreements with each other. Only, the agreements are about other things. Where you might be used to seeing exactly what’s being delivered, you now agree on which goals you want to reach and that you’re going to knuckle down with a particular team over a particular period. What is delivered exactly will be left open. It's the difference between driving hard and then giving the car a final shove in the right direction, or just sitting back in the car and driving at a steady pace to a nice place.
For this to go in the right direction we arrange that the whole team can experience the goals, and that those goals are always visible. During a scrum, we end up sticking a lot of things to the wall: things like goals, deadlines, progress towards these goals, the agreements we make together, the designs we're working on...
We also arrange for the team to quickly make good decisions by having a ‘product owner’ close by. The product owner is the representative of the client: a live design brief and an inspiring source of information that we can turn to when it comes to goals and priorities.
Is scrum always the way to go?
Scrum is particularly useful for larger projects, where the goal is far away and the road can change just like that. Scrum works best with a team of about six people doing the same structured project work. So if the project is too small or if the team can’t all be there to work on it at the same time, it’s less efficient. But most important for scrum is that a product owner is there with the mandate to make decisions during the process. If we can’t find people who can free up the time for it, understand the task at hand or have sufficient mandate, we choose for a classic project.
Like to know whether scrum is right for you?
Scrum manual Get Agile!
Fabrique has over 5 years of experience with scrum. We have successfully implemented it for customers across various industries; from large to small projects, and from e-commerce to non-profit. We recorded our experiences in the scrum manual Get Agile!, a handy book with tips & tricks for the novice as well as the advanced scrummer. Get Get Agile!
Training at the Scrum Academy
Fabrique helped form the basis of the successful Scrum Academy. The Scrum Academy offers effective training aimed at developing interactive resources, such as websites and apps. Learn more about the Scrum Academy (Dutch).